Notice this is not simply feminism at work, there's movement at both ends of the spectrum. People became more andogynous. This is not a permanent shift, but a cultural cycle last seen in the 1970s, before that in the 1920s (Weimar Germany) and 1930s (Depression Quest America).
Technically, peak gender bending may have arrived in the sense of what you see and experience. A shift is already underway with the worry over Bernie Bros and Trump supports on Twitter, with their masculine style of debate.
The real shift won't occur until the next crisis/recession. Then the cultural shift will become real, bottom will be hit and the public will look for heroes again. The last time the West saw this shift was in the early 1980s, with the arrival of action heroes, good guys as heroes and the emergence of Valley Girls and their feminine way of speaking.
The days of Spongebob and Teletubbies is soon to be replaced with the new iteration of He-Man and GI Joe (Trump will be blamed for that one). Anti-heroes dramas such as The Wire, Boardwalk Empire, Hannibal, Dexter, Breaking Bad, Game of Thrones, The Shield, Sopranos (there are a lot of these...) will be replaced by the new generation of good guy heroes.